Look, if you're tired of lipstick that disappears after your morning coffee, the Maybelline New York SuperStay Vinyl Ink in shade 125 KEEN is about to become your new best friend. This stuff is seriously pigmented and actually stays put through whatever your day throws at you – lunch, meetings, you name it. The vinyl ink formula goes on super smooth and gives you that gorgeous matte look without turning your lips into the Sahara desert, thanks to the hydrating oils mixed in. Honestly, the color payoff is insane – one swipe and you're good to go.Whether you're heading to the office or grabbing drinks with friends, this lipstick works for pretty much everything. It's made in France (fancy, right?) and the 'Keen' shade is one of those colors that's bold enough to make a statement but classic enough that you'll reach for it constantly. Your lips feel weightless but look absolutely incredible. Bottom line? This is next-level lipstick that'll have you feeling yourself all day long.