Transform your tresses with Kerastase Première Shampoo 250ml, your go-to solution for reversing the harsh effects of over-processed and damaged hair. This innovative sulfate-free formula delves deep to gently cleanse and simultaneously excise damaging calcium deposits—leaving your hair not only cleaner, but stronger from the inside out. Witness reduced breakage and a noticeable restoration of hair health as our shampoo revitalizes your strands with each wash. Indulge in the rich, creamy lather that leaves your hair feeling luxuriously smooth, shiny, and full of bounce. For holistic care, apply this shampoo layered over Kerastase Concentré Décalcifiant Ultra-Réparateur, then continue with Première Fondant or Mask as part of your tailored hair care regimen. Advanced users can greatly benefit from pairing this with Masque Filler Réparateur for deep restoration. Eco-friendly packaging using 95% recycled materials ensures you’re taking care of your hair and the planet. Clinical results show up to 93% stronger hair after regular use. Application Directions: Massage into wet hair after layering over concentrate. Rinse well to remove all traces of the product. Follow with further treatments for maximum repair benefits.