L'Oreal Paris Excellence Crème Ash Blonde - where color meets care for supreme elegance. This premium formulation offers triple care protection to ensure your hair not only receives the richest shades but is fortified and revitalized with every application. Perfect your look with a color that complements. On grey strands, this Ash Blonde shade reveals a beautifully light and vivid hue, offering up to 100% grey coverage. Curious about choosing between two shades? Opt for the lighter to captivate with a glorious, radiant glow. Benefits don’t just end at stunning color. Experience transformative care with each component: The initial Protective Serum guards your hair upon application. The Colouring Cream enhances whilst providing essential protection. Finally, revel in prolonged luxury with the Intensive Care Balm, maintaining vibrant and conditioned hair for up to six weeks. For an effortless application and exceptional results: Combine the colouring cream with the developer, apply uniformly starting from roots to ends, and allow it to set for 20 minutes before rinsing and applying the nourishing mask for an exquisite finish.